Tag Archives: user-created content

Who carries your Web 2.0 banner?

What’s at stake when you let others step in your online footprint? Goodwill has to do with the perception of your enterprise, and liability has to do with getting into real legal trouble. How are they connected by this Web 2.0 stuff? … Being obnoxious, opinionated, or siding with one side of a contentious debate will not likely create more than a bad taste in the reader’s mouth. Being wrong, when you carry a banner of knowing better, can create a problem. Continue reading

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